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'Karma is our Dogma'

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Dawg Today.

Today Dawg's is still based at Dawg Central, St Leonards on Sea with the original shop and the test bakery. The main baking facility is on the North Wales and Cheshire borders, in a modern, fully accredited, dedicated bakery.

The directors and founders, Matthew and Valerie May, have been joined by Mark Husband, who has extensive expertise in the petfood sector. Mark has joined in a supervisory/mentor role to guide the growth of the business.

The wholesale side of Dawgs, (Dawgsbix Ltd), is growing with new shops stocking the Dawganic range every week. The variety of shops still reflects the health base of The Dawg's Biscuits: pet shops, health food shops, organic food shops, vets and homepathic vets. Dawgs is also stocked by groomers, dog carers and several ecommerce operations.

Growth has been steady, but Dawgs aims to keep an organic rate of growth: growing without compromise, without moving from the reasons Dawg was started, which was and remains to make the very best, health positive, tasty dog treats. In the universe.

Dawgs: It's a health thing. And fun.